Matt Goulart
Modern society faces numerous challenges linked to excess.
Screen time, widespread substance misuse, high-stress levels, and social isolation affect people of all ages, from young students to veterans. Screen addiction disrupts attention spans and self-regulation, impacting both mental health and productivity. Substance misuse, fueled by stress and easy access to harmful substances, creates costly cycles of addiction and illness.
This culture of excess has exacerbated struggles with mental health, job stability, and social isolation for veterans, civilians, and marginalized groups. This results in billions of dollars added annually to healthcare, emergency services, and social service costs.
Thought Shift offers a unique approach to addressing these issues. Our marketing messaging focuses on promoting positive change through small shifts in thinking and behavior. By encouraging healthier habits and challenging harmful narratives, we aim to empower individuals to take control of their lives and break free from the cycle of excess.
Our campaigns promote mindfulness, self-awareness, and emotional well-being. We encourage people to prioritize their mental health, build strong social connections, and make choices that support their overall well-being. By fostering a culture of positivity and resilience, we believe we can help create a healthier and more sustainable future for all.
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A targeted, ongoing marketing approach promoting mental wellness, resilience, and positive lifestyle choices can transform society. By consistently delivering positive messages and actionable advice on healthier habits, empathy, and community engagement, these campaigns can counterbalance the influences driving excess.
Imagine the impact: reduced healthcare and social service costs, increased workforce productivity, and stronger community connections.
As individuals embrace healthier choices, businesses and governments benefit from a more resilient and connected population. Investing in positive marketing campaigns becomes a win-win solution, reducing societal burdens and enhancing overall well-being.
Sober World World Economic Forum McKinsey & Company
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Peter has over 25 years of print and digital marketing experience. His support role for years was working with dozens of companies across various industries, implementing successful programs and campaigns.
He is passionate about helping others, he has been involved with the recovery community since 2012, volunteering and supporting people in many ways.
He has firsthand experience with the challenges and solutions related to mental health, stress and anxieties and excessive self-medication.
These concepts in Thought Shift have been honed over the years and reviewed by hundreds of professionals.
Thought Shift is, a registered 501(c)(3) non-profit organization. The Thought Shift brand focuses exclusively on the power of "Thinking" to drive positive change.
All donations are processed through Thought SHift as the primary 501(c)(3)Non-Profit and allocated to specific campaigns.
We operate with a lean structure, consisting of a small management team and a network of virtual agency staff and support. This allows us to maximize the impact of your donations, ensuring that more funds go directly towards our mission of promoting mental wellness and positive change.
We take a data-driven approach to social media marketing, using analytics and insights to inform our strategies. We also prioritize transparency and communication, keeping our clients informed every step of the way.
We use digital metrics to measure campaign success, just like any agency.
For large-scale projects, we may engage organizations like the CDC and SAMHSA to measure overall harm reduction and societal impact.
More Effective and Cost Effective.
Marketers, we are always looking for help in social media support.
More funding = more people we can help.
Thought Shift is a Registered 501c3 Non-Profit - Product Free Organization EIN 83-3086167
Thought Shift™ Contact 860.573.0720
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